SEO and Generative Engine OptimisationOrganic visibility for search engines and AI answering systems.

SEO works on being found inside a list of results; GEO works on the probability that your content is understood and cited by an AI answering system. They are two different jobs on the same material: the first optimises pages and structure, the second measures how well a block of text answers immediately, stands on its own and carries a verifiable fact.

With five weighted criteria, calculated rather than estimated by eye: answer quality 30%, standalone block 25%, structure 20%, data density 15%, uniqueness 10%. Every block comes back with its score and with the corrections already written, not with a list of good advice. It is the same method we measure our own pages with before publishing them.

No, and anyone promising it is selling something they do not control. No supplier can guarantee an organic position or a citation from an AI system, because both depend on third-party algorithms and on competitors. We can guarantee the work: audit, structure, intent, structured data and improvement priorities, with the checks that show what changed.

A technical and editorial audit, the search intent map with one page per intent, the optimisation specifications, the structured data and the list of priorities. They are operational documents: they say what to change, on which page and in what order, so your own developer can do the work if you prefer.

No, they are two separate services. SEO + GEO is the audit, structure, intent and priority work, while continuous production of 12 articles a month is the Blog SEO + GEO service, at €149 per month. They combine well — the strategy decides what to write and the blog writes it — but each can be activated on its own.

Not always, but it helps a great deal. Commercial pages cover the searches of people already evaluating a purchase, while the questions people ask before that — how it works, what it costs, what the difference is — need content of their own. Without it you compete only on the most crowded searches, which are also the most expensive.

It depends on technical state, competition and domain authority, and no serious date can be promised. Technical corrections take effect in weeks, editorial coverage in months. What you see immediately is the work: corrected pages, valid structured data and measured content, all verifiable the same day.

It gets checked, and often the answer is no. We verify that the answering systems’ crawlers are allowed in robots.txt, that a summary file for AI exists, that the structured data is valid and that content answers in the first sentence. These are concrete checks: either they are there or they are not, and they are fixed quickly.