SWASocial Web Automation
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Web design and digital presenceWebsites that carry people from discovery to action.

We design mobile-first experiences connected to content, social and campaigns. Every page has one job: to explain, to reassure, to collect a contact or to prepare a sale.

ClarityA value proposition and journeys anyone can follow in a few steps.
ConversionCalls to action, forms and content built to turn a visit into an enquiry.
IntegrationSocial, campaigns, analytics and content working inside the same system.

Included work

Strategy, interface and measurement in the same project.

We do not start from a graphic theme. First we define objectives, information and expected actions, then we build the experience and the tools it needs.

01

Architecture and messages

We define pages, hierarchy, value proposition and journeys based on audience, offer and objectives.

02

UX and responsive design

Sober, readable, fast interfaces, designed for small screens first and extended to desktop after.

03

Conversion landing pages

Pages focused on a campaign, a service or a lead magnet, with a persuasive and measurable sequence.

04

E-commerce, quoted separately

Catalogue, variants, payments, orders and communications are designed and quoted as their own project.

05

Technical SEO and content

Metadata, sitemap, schema, performance, service pages and internal links are set up from the start.

06

Analytics and integrations

Events, forms, CRM, social and campaigns are connected so you read the journey, not only the visits.

Method

How Websites works, step by step

  1. 01

    Objectives

    Audience, offer, conversions and commercial requirements.

  2. 02

    Prototype

    Architecture, content, hierarchy and mobile-first journeys.

  3. 03

    Development

    Interface, features, integrations and quality checks.

  4. 04

    Launch

    Analytics, indexing, monitoring and improvements.

How this fits the SWA method

FAQ

Websites: the questions we get before we start

What does the fee from €19.90 per month include?

It is the starting technology fee for a simple landing page or a basic website, VAT excluded, and it covers hosting, maintenance of the base project, responsive design and essential technical SEO. Hosting is included in the fee. Running costs registered in your name stay with you: the domain and the mailboxes, which you pay directly to your provider and keep even if you change agency one day. We do not resell them with a markup. Multi-page sites, e-commerce, content, catalogues and advanced features are defined and quoted before we start, never charged afterwards.

Does €19.90 per month include an online shop?

No, and it is worth saying plainly: that figure covers the website only, and it corresponds to a simple landing page. An online shop has a catalogue, payments, order handling and returns, so it is its own project, quoted after we have seen how many products you have and how you want to run them.

After 12 months is the website really mine?

Yes. After 12 months of subscription ownership passes to you: it is written in the offer, it is not an advertising phrase. What stays separate are the recurring costs that do not depend on us — domain, licences, external services — which are stated before we start and continue to exist whichever supplier you choose afterwards.

Will the site be fast and readable on a phone?

Yes, and the design starts from the small screen, because that is where traffic from social and campaigns arrives. We check readability, tap sizes, forms, buttons and image weight on a phone before the desktop: a page that opens slowly at a traffic light does not convert, however beautiful it is.

Are SEO and analytics included in the base fee?

The base fee includes essential technical SEO and the connection to forms, analytics and content. Audits, intent maps, advanced structured data and article production are separate work, inside the SEO + GEO and Blog services. We say so first, because listing five technical items next to a low price is the fastest way to disappoint.

Can you connect the site to social and campaigns?

Yes, and the base fee covers forms, journey analytics and content. Connections to a CRM, advertising platforms or management systems are integrations we quote on the project, after seeing which interfaces they expose: promising a connection without having verified it is the best way to have it break in production.

How long does it take to put a site online?

It depends almost entirely on one thing: how quickly copy, images and decisions arrive. A simple landing page takes a few working days once the material exists; a multi-page site needs more approval rounds. We set the date together at the start, along with who delivers what.

Do I need a new domain or can I use mine?

You can use yours, and that is what we recommend: the domain is your asset and it keeps the history you have already built with search engines. If you do not have one you register it in your own name, with our help. The domain cost stays separate from the fee and remains yours even if one day you change supplier.

Next step

Is websites right for you?

A first assessment clarifies priorities, activities, responsibilities and costs.